Course Description

In today's online world, digital marketing is a key part of any brand's marketing mix.  For many brands both big and small, Facebook is a key tool in reaching their relevant target audience online. To begin to communicate directly with your consumer on Facebook, you need to understand the fundamentals of Facebook Ad Manager.

Learning Objectives: 

You will learn how to set up your Facebook Ads Manager, the different features of a Facebook ad, and how to accurately target your Facebook Ad campaign. 

Requirements:

  • Introductory course
  • Basic English skills
  • Basic digital literacy skills

Course curriculum

  • 1

    Chapter 0: Coderstrust

    • C0.01: Welcome to your learning journey!

    • C0.02: What is Coderstrust?

    • C0.03: Coderstrust & You

    • C0.04: Setting goals

    • C0.05: Join our Community

    • C0.06: How it works: Assignment example

    • C0.07: How it works: Quiz

  • 2

    Chapter 1: Introduction to Ads Manager

    • C1.01: What is Ad Manager?

    • C1.02: What are the features of Ad Manager?

    • C1.03: The difference between boosted posts and Facebook ads

    • C1.04: Creating an Ad account

    • C1.05: How to Set Up Your Facebook Ads Manager

    • C1.06: Quiz

    • Where to go from here

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